About Us

Impact Inside was created to meet the demanding quality requirements of EP Carbon, our first Certified Partner. For more than a decade, EP Carbon has been developing nature-based projects as an established leader of quality and integrity. Leveraging their extensive experience, the Impact Inside team has sought to develop a cost-effective technology and best practices-driven SaaS platform to help all projects and their stakeholders demonstrate the highest quality in carbon to earn the highest prices.

The Challenge​

Recognizing the industry-wide challenges stemming from a lack of project transparency, inequitable co-benefits, difficult-to-prove additionality claims, and durability risks, we developed our SaaS platform as a solution for delivering high-quality nature-based carbon projects. We know the market needs smarter project designs, more robust measurement approaches, better communication strategies, and ultimately, the ability to generate greater trust with all project stakeholders. Delivering on such a platform helps nature-based projects raise both their actual and perceived quality, and support the overall health and growth of the industry.

Without required business, technology, and industry expertise, project proponents and other essential stakeholders are unable to deliver the high-quality carbon that today’s investors and credit buyers demand, until now!

The Solution​

Recognizing these industry needs, Impact Inside was founded as a new venture to deliver quality in nature-based carbon. Our SaaS platform is constructed atop of the well-understood Theory of Change (ToC) framework, a respected model for project design and development. It is fueled by real-time data that drive AI-enhanced storytelling and reporting, compatible with highly-recognized co-benefit standards. It delivers better quality in project design and drives higher credit prices for those that leverage our industry-leading platform.​

Our Management Team

Kyle Holland, PhD​

President and CEO​

Impact Inside founder Dr. Holland has over 17 years of experience working in nature-based carbon and holds a PhD from the University of California, Berkeley. In his prior capacity at EP Carbon, he contributed to more than 45 carbon projects and authored multiple accounting methodologies under the Verified Carbon Standard. Dr. Holland is a well-recognized expert in nature-based carbon and serves on multiple working groups.

Chris Belden

Chief Product & Technology Officer

Chris has been designing, building, and launching successful digital products for over 16 years. His expertise spans product strategy, design, and development, across multiple industries and markets. Prior to Impact Inside, Chris held senior leadership roles at NBC Sports Next, where he led product & technology across a portfolio of software products used by millions of administrators, coaches and athletes across North America and Europe. Chris has also held key leadership roles across companies of all sizes driving conversion improvements, digital transformations, product adoption, and overall product portfolio growth. Chris holds a B.S. degree in Architecture and Entrepreneurial Management from the University of Minnesota Twin Cities.

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